Frequently Asked Questions

 Digital marketing refers to the promotion of products or services through digital channels, such as search engines, websites, social media, email, mobile apps, and other forms of digital media. It allows marketers to reach a large and targeted audience with the goal of driving more traffic, generating leads, and ultimately, increasing sales. Digital marketing offers many advantages over traditional marketing, including the ability to track and measure results in real-time, target specific demographics, and reach a global audience. 

 The 4 Ps of marketing refer to the four key elements of a successful marketing mix: product, price, place, and promotion. These elements work together to create a strategy that successfully delivers a product or service to the target market. 

 Traditional marketing involves traditional methods such as print ads, television commercials, and direct mail. Digital marketing, on the other hand, involves the use of digital channels and technologies to reach and engage with customers. Digital marketing offers several advantages over traditional marketing, including the ability to target specific audiences, measure results in real-time, and reach a global audience. Additionally, digital marketing is often more cost-effective than traditional marketing methods and allows for faster and more flexible testing and adjustment of campaigns. Overall, digital marketing allows businesses to connect with customers in new and innovative ways, and to achieve their marketing goals more effectively and efficiently.